The exciting new addition to the hub portfolio offers an unrivalled digital experience where customers can use an app on Android, iPhone or Apple Watch to book, check-in, control lighting and room temperature or even control the rooms Smart TV. The new hotel concept has proven to be extremely popular with international guests, as well as those from the UK, all looking for an affordable, comfortable and modern place to stay in the heart of the city – whether for business or leisure. With easy access to galleries, boutiques and festivals, and with Liverpool Street Station only minutes’ walk away, the new hotel is the perfect pit stop for the 21 st century traveller. The brand new London Spitalfields, Brick Lane hub hotel has 189-bedrooms and is just a stone’s throw away from the famous Old Spitalfields and Brick Lane Markets. The new hub hotel will provide over £21.4 million to the local economy whilst creating 52 new year-round jobs for Londoners. The third of these next generation, technology based hotels will open after the hugely successful launch of hub Covent Garden in November 2014 and, most recently, hub Tower Bridge in December 2015. Hub by Premier Inn opens the doors of its newest London hotel located in the cosmopolitan area of Spitalfields, on vibrant Brick Lane on February 27 th 2016. Sustainability The only hotel in the world with rooms that can be controlled from your wrist using an Apple Watch opens third site in London New hub by Premier Inn Brings £21.4 Million Investment to London’s Brick Lane
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